911 x 911 by Dieter Landenberger / Porsche Museum

911 x 911 by Dieter Landenberger / Porsche Museum

911 x 911 by David Bull Publishing, is a visually stunning, astonishingly thorough history of Porsche’s media campaigns about its principal creation, the 911.

Written in six languages (German, English, Spanish, French, Russian, Chinese), German being foremost, you get a palpable sense that the book was produced for and by the Porsche Museum. Its author, Dieter Landenberger, is the head of Porsche's archives and the co-director of the Porsche Museum.

911 x 911 is not meant to be the end-all be-all information center about the history of the 911. While you’ll find a chapter about each one of the seven 911 generations, it’s not meant for the engineers, mechanics, or historians the way other Porsche books are. In some ways it’s better. As the saying goes, a picture is worth a thousand words, and with more than 900 of them, this book says a great deal.

911 x 911 by Dieter Landenberger / Porsche Museum

911 x 911 by Dieter Landenberger / Porsche Museum

Packed with promotional pieces from all corners of the world, as well as photographs, vintage advertisements, and illustrations from Porsche’s collection, it covers their glory days in motorsports, the famous cars, the infamous campaigns, they’re all here. All of the acknowledged famous Porschephiles get some space in this book.

911 x 911 by Dieter Landenberger / Porsche Museum

At more than eight pounds and 962 pages, it’s not really a coffee table book. Mostly because I wouldn’t want just anyone pawing through it, casually tossing it aside when the conversation picked up, or my daughter emerged ready for her date. It’s more than that. It’s a treasure that I will carefully pull down from my bookcase, and savor for an hour or two on a rainy night.

911 x 911 by Dieter Landenberger / Porsche Museum

911 x 911 by Dieter Landenberger / Porsche Museum

From the minute it landed in my hands, I knew I had something special. Heavy, but special.

Review by Adrianne Ross

911 x 911 by Dieter Landenberger / Porsche Museum